Delicate fortifying shampoo for normal to oily, weakened hair that is prone to falling due to breakage from brushing.
Oil-control shampoo for weakened hair, prone to breakage. Reinforces hair fibre to prevent hair-fall when brushing, whilst gently removes sebum for effective oil-control for healthy roots and lengths.
Winner of the Elle International Beauty Awards 2021: Best Shampoo
Deliver hair the ultimate in anti-breakage protection with the Genesis Hydra-Fortifiant Shampoo. This strengthening shampoo reinforces the fibre to reduce hair-fall caused by breakage when brushing, whilst simultaneously clarifying the scalp to remove sebum for fresh, healthy results. Formulated as a ultra-delicate shampoo for oily, damaged hair, this product cleanses strands from root-to-tip, removing impurities while maintaining a lightweight, hydrated finish.
Enhance hair’s resilience with a powerful combination of Edelweiss Native Cells and Ginger Root, reducing the risk of hair-fall for a fortified, stronger result.
Effective anti-breakage, oil-control shampoo
Ultra-clarifying, removing sebum and pollution particles from scalp and lengths
Boosts hair resistance with breakage reduced by 80.9%*
Achieves immediate hydration and softness
Adds volume and plumps hair fibre when used with Genesis Renforcateur Conditioner**
Suitable for normal-to-oily hair
Explore the full Genesis collection for the ultimate anti-breakage hair care routine.
Note: Genesis is not a hair loss product.
*Instrumental test, reduction of broken hair mass versus classical shampoo after 1 application
**Instrumental test, after 1 application
